10/22/2009
LACOSTE TAPS CAMPANAS TO CREATE 2009 HOLIDAY COLLECTOR’S SERIES
  

LACOSTE TAPS CAMPANAS TO CREATE 2009 HOLIDAY COLLECTOR’S SERIES

For the fourth Holiday Collector’s Series by LACOSTE, the Campanas have created an exclusive range of polos. The special edition of 20 000 pieces is based on their famed Alligator Chair, which shows how the reptiles pile up in mud beds during the dry season in their natural habitat. This is replicated by embroidering a cluster of eight crocodile logos onto a classic men’s and women’s white polo shirt.
The limited and super limited editions are produced exclusively in cooperation with Coopa-Roca, a socially responsible sustainable development organization based in the Rocinha favela of Rio de Janeiro that provides work for the very creative craftswomen and seamstresses who live in that underprivileged neighborhood.
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